“My Website is Not Converting.”
You have good website traffic, but it’s not converting. You’ve tried everything you know but your conversions are still low. If you don’t change this, you might miss your goals.But what exactly can you do? Do you need a new landing page, sales funnel, or maybe an online testing tool? If so, which one?
There are so many options to choose, it’s not only overwhelming, it’s frustrating especially since you know based on your traffic, you should be converting more leads. But how?
We get it. Many of our clients come to us with lots of traffic and no clear plan to higher conversions. While not a silver bullet, Conversion Rate Optimization (CRO) can help you achieve higher conversion rates with your existing audience.
CRO is like a toolbelt consisting of many tools you can use to increase your conversions. Tools like split testing (more commonly known as A/B testing), sales funnels, opt-in boxes, lead magnets, newsletters, and even statistical analysis can all serve to boost conversions and lower the chances of people leaving items in their cart at checkout.
When deployed correctly, Conversion Rate Optimization can get you the results you need without an increase in your website’s traffic. Understanding which tools to use is the key which is why you need a partner who cares about your business as much as you do.
At Clicks and Clients, we start every Discovery Call listening and learning about your company’s goals and objectives. This helps us better deploy the right tools so we can assess and change your website visitor’s behavior.
So, If you’re ready to get more clicks, clients, and higher conversion rates, click the button below and schedule your Discovery Call today.
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We have been using CnC since Nov 2015 and have been extremely happy with their service and results. As an ecommerce company, starting anything in Nov is scary and difficult with the crush of holiday moving into full swing. Clicks n Clients didn’t blink. They took over our accounts and helped us have the strongest Nov/Dec sales period ever and more specifically, our SEM driven revenue grew 133% YoY. We were month to month with them through January as a probationary period of sorts to determine if this was our best avenue (vs hiring an PPC specialist). Let’s just say that we are no longer considering in-sourcing our SEM needs for our largest ecommerce brand. Great work Click and Clients!
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“Can A/B Testing Help?”
Based on your site’s traffic, you should be converting more leads. But how? Would a new landing page help? How about a new funnel? These options may work individually or in combination, but how will you know which one worked best?
To find out, you’d need to implement one then wait. Implement a different one then wait. It’s kind of like a guessing game. But what if you could implement changes you KNOW would increase your conversions?
Well, you can. It’s called split testing (A/B testing) and it’s one of the methods you should use to improve your conversion rate.
At Clicks and Clients, we understand the challenges you face improving your conversion rate. There are a lot of options and it can be very confusing.
A/B testing, however, typically yields the best results without the confusion or the guessing game. A/B testing allows you to show similar visitors two different home pages, for example, at the same time.
You don’t have to put one version up, wait for the results, then put up version two and see how it fares. Instead, with A/B testing, version one and two, run simultaneously so you can measure (statistically) which one performs better in real-time.
When deployed correctly, A/B testing will help you optimize your website for your visitors, which will generate more leads, more customers, and ultimately more revenue.
While we understand the power of A/B testing, it’s also not the best tool for everyone. This is why we start every Discovery Call learning about your company’s goals and objectives.
Knowing your goals helps us determine if split testing is right for you. If it is, this enables us to get your A/B pages up and running faster so we can assess and change your website visitor’s behavior.
So, if you’re ready to get more clicks, clients, and higher conversion rates, click the button below and schedule your Discovery Call today.
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