Hey folks, Austin here, and it’s time for another Weekly SEO Recap (Santa Claus is Coming Edition) .

What happens if you Google SEO? You get all the latest SEO articles Google thinks are relevant to your search. But are they relevant to you? Let me be the judge of that and help you cut to the chase.

How to Design an SEO Friendly Website

By: 

I hate the term SEO Friendly Website, because there really isn’t anything that exists as “building an SEO Friendly website.  Most crappy SEOs usually use the term “SEO Friendly website” when they’re trying to convince people they know more then they really know.  The truth is the term is very misleading because there are multiple things that have to happen OUTSIDE of the website to truly rock SEO.  There is onsite SEO, and off-site SEO, and if we’re really going to be honest there is even more then that!  So to say a website is “SEO Friendly” is like saying your website is DONE, and you don’t need to do anything else…..nothing could be further from the truth!

Pros:

– Written in English

Cons:

– Misleading

– No links for more info

Overall: Go to the page and Vote “No” this article wasn’t helpful!

 

What My Fit Gym Life Tells Me About SEO

By: Kareem Perez

When I first came across this in the News Section on the SERP I immediately scratched my head because I didn’t see the connection.  Intrigued I decided to read the article and I have to admit this article is spot on!  Using a gym as a metaphor to explain how SEO works is simply brilliant!  In fact I think I’m going to adopt this metaphor into my tool-belt to help manage client expectations.  This article doesn’t have any super new trick, or holds tons of data, but let’s be honest we’re not putting food on the table if we can’t manage our client’s expectations.

Pros:

– Easy to Follow

– Great Metaphor to explain SEO

Cons:

– Needs some fun Gym/SEO crossover Memes

Overall: Read It!

 

The Top 7 SEO Trends That Will Dominate 2015

By: Jayson DeMers

Well folks I did my best to find articles that weren’t end of the year summaries, or expectation articles…..but this is what the SERP gave me.  That being said I’m glad I read it because Jayson brings up an interesting, and controversial aspect in the ranking algorithm; social signals.  The highlight to this article isn’t anything Jayson wrote himself, but this article has great links to other great articles.  For that reason alone you should take a look at this article to get caught up on some of the great conversations these linking articles have.

Pros:

– Great links for more info

– Ranking algorithm predictions

Cons:

– Guesses

– Everyone wants social signals to rank for some reason (Me too if I’m to be honest 😉

Overall: Skim It