Hey folks, Austin here, and it’s time for another Weekly SEO Recap (I Lost My Drivers License Edition) .

What happens if you Google SEO? You get all the latest SEO articles Google thinks are relevant to your search. But are they relevant to you? Let me be the judge of that and help you cut to the chase.

 

How to Perform the Ultimate Local SEO Audit

By Casey Meraz

Business owners are starting to realize that the Yellow Pages of yesteryear was absolutely required in order to get your business.  Well now that if you literally want to get on Google maps you need to make sure you know what to look for, and how to change the negatives into positives.  This is a great in-depth review on how to go over every little detail when auditing your local presence.  It’s also a great checklist to sharpen up your own skills.

 

Pros:

– Very in-depth audit process

– Lots of tools and easy to follow

Cons:
– A little long

Overall: Read It

 

3 Techniques to Boost Customer Loyalty Through Facebook

By: Marcus Ho

Businesses that understand the importance of their social media understand the importance of brand loyalty.  If you have loyal customers they’re sharing your content, the trick is finding ways to get your social media audience to do the things you need them to.  This guide offers some great easy tips on how to measure your success in motivating your social media audience.

Pros:

– Good ideas on how to implement

– Way points to measure success

Cons:
– Some of the tips you’ve probably heard before

Overall: Skim It

 

How to Diagnose a Sudden Drop in Website Traffic

By James Parsons

Trying to figure out why your website traffic stopped can feel like searching for a needle in a haystack.  This Huffington Post article offers some of the very basic things to look at, and is aimed more at first time webmasters.  Though there is still some good things in there to remind us long-timers why the basics are important.  Just don’t expect to walk away with the golden ticket to fixing your website traffic.

Pros:

– Review of the Basics

– Links to additional information

Cons:
– Aimed at first timers.

Overall: Skim It