SEO Weekly Recap (Crazy Game Show Edition)

Hey folks Austin here and it’s time for another Weekly SEO Recap (Crazy Game Show Edition).

What happens if you Google SEO?  You get all the latest SEO articles Google thinks are relevant to your search. But are they relevant to you?  Let me be the judge of that and help you cut to the chase.

How A Single Guest Post My Have Gotten An Entire Site Penalized By Google

It wasn’t that long ago that the SEO world did another flip upside down.  A popular guest blogging network named, “MyBlogGuest” came under the scrutiny of Google recently when Matt Cutts (Head of Google Webspam) decided it was a source of shaddy links.  Well when Matt Cutts found ONE link from MyBlogGuest on someone’s site Google decided to kill the entire website.  Talk about overkill!

Pros

  • Case Study on Manual Penalties
  • Lots of Details

Negatives

  • Could have used a bit more data
  • Could have gone into Guest Blogging Penalties more

Overall: Read It

After a Link-Based Penalty is Removed, Will Your Traffic Increase?

This is the perfect follow up article based on the one above.  If you’re in SEO long enough you’re going to get a client with a link based penalty.  The thing about penalties is we SEO assume that things go back to normal after we get our client’s penalty lifted, but this article shows all the data for multiple possible outcomes.  Understanding these outcomes can help us manage client expectations.

Pros

  • Data Backing up Recovery
  • Detailed Possible Outcomes

Negatives

  • Tad Long might want to bookmark

Overall: Read It

 

5 Tips to Boost Your SEO in a Competitive Online Environment

The Huffington Post lives up to it’s reputation when it comes to internet marketing…..they specialize to the novice.  If you’re completely, utterly, clueless about search engines and how they work then read this article.  But more than likely if you’re on this blog you know a thing or two about SEO, and if that’s the case skip this thing.  Five tips in a nutshell; Google Webmaster Tools, Links Building, Local SEO/Social Reviews, No black hat, and fix Mobile.

Pros

  • Good tips for beginners

Negatives

  • Nothing you haven’t heard before
  • Lacks good step-by-step even for beginners

Overall: Skip It

 

Blog SEO Quiz – Test Your Blog Optimization Knowledge

This article from Shari Thurow over at Search Engine Watch is a fun little piece.  This article is literally a quiz to test your knowledge about SEO and Blogs.  It tackles a lot of the current trends in the internet marketing world.  Don’t worry if you answer the question wrong because you get the right answer immediately.

Pros

  • Fun way to test your SEO Knowledge
  • Covers sensitive trends

Negatives

  • Too short, wanted more.
  • Lacks next steps.

Overall: Read It