These 5 Advertising Design Methods Will Turn Heads. Guaranteed. 1. KISS “Keep It Simple, Stupid” or (KISS) is a design principle coined by Kelly Johnson, a lead engineer at the Lockheed Skunk Works. The KISS principle states that systems work best if they are made…

Refuse to be a victim of banner blindness With the rising flood of technology in our everyday lives, your audience is bombarded with marketing messages. These messages can overwhelm your audience causing them to fail to notice the messages and offers you’ve put in front…